Marketing strtegies of mercedes to market the S-500

About the company: Mercedes S 500: Mercedes is a drawing card in the automobile industry and the reason for its success is its cars. unmatched of the leash models is the Mercedes S 500 which made its debut in descent 1998. Marketing Mix Product Features Includes high-tech innovations the likes of Pre-Safe, pre-crash occupant protection system. It raft see an impeding hit in advance and puts the vehicle and the occupants on standby. It tightens the seatbelts and also adjusts the former seats. The model division 2003 S-class will introduce this safety concept. The go out of the car has also been changed with a wider bumper in front allowing aureole intake. Brand Name Mercedes has been one of the pioneering car companies introducing newer features and coming up with new car designs. This has established it as a read/write head known and respected brand famous for its quality and its easily engineered cars which have met with customers satisfaction and have fulfilled custom ers demands. Added-Services The company ignore be easily reached via the internet and they also have nigh offices in each sector of the area where the Mercedes personnel dope be easily reached .Mercedes comes up with new schemes every social class to meet with customers demands.

They also provide free-service to cars for a limited proceeds of kilometers and there are many discount schemes which are offered to the customers during exceptional seasonal offers or during the Dubai shopping Festival they allow draws to be held in which there is a chance to win a Mercedes. Price Pricing Strategy Mercedes prices fluctuate with the European economic system! and depending on the competition in the global market from new(prenominal) car companies. Discounts The Mercedes gives discount during peculiar(prenominal) shopping festival or gives occasional(a) discounts like on Christmas or any other occasion. progression Advertising They promote... If you want to get a full essay, post it on our website: BestEssayCheap.com

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