Viacom Essays -- essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Viacom formed when FCC rules had forced CBS to spin off some of its cable TV and program operations, this happened in 1971. Viacom then buys WAST-TV in 1979, in 1985 Blockbuster Video is founded, in 1981 the NAI buys majority interest ( Sumner Redstone owns this), in 1994 Viacom announces multi-transponder, multi-satellite agreement with PanAmSat. Also in 1994 Viacom and Paramount announces 8.4 billion dollar merger, Viacom then sells its 33% share of Lifetime. In 1995 Viacom spins off its cable systems for Tele-communications, in 1999 Viacom bought CBS for 50 billion dollars. There are other acquisitions and selling’s through which Viacom became so large, but I did not include every little thing.   Ã‚  Ã‚  Ã‚  Ã‚  Sumner M. Redstone has been chairperson since 1987, he did not become CEO of the company until 1996. However, Mel Karmazin became president and CEO of Viacom in May 2000. He was previously the president of CBS and he oversees all the operations of the corporation. He joined CBS in 1997 where he was chairperson and CEO and when Infinity merged with CBS radio he was chairperson there from 1981, until Infinity became a full subsidiary of Viacom in Feb. 2001.   Ã‚  Ã‚  Ã‚  Ã‚  Viacom is a leading global media company, with many positions in broadcasting cable, television, radio, outdoor advertising, and online. With programming it appeals to audiences in every category across all media, the company is a leader in the creation, promotion, and distribution of entertainment, news, sports, music, and comedy. Viacom’s well known brands include CBS, MTV, Nickelodeon, Nick at Nite, VH1, BET, Paramount Pictures, Infinity Broadcasting, Viacom Outdoor, UPN, TV Land, Comedy Central, CMT: Country Music Television, and Showtime.   Ã‚  Ã‚  Ã‚  Ã‚  Some of the Broadcast and Cable Television that were by Viacom are some of the following: CBS Television Network is the Number one most watched network with more than two hundred stations providing viewers with some of the nation’s best entertainment, news and sports programming. Popular programs include CSI: Crime Scene Investigation, Everybody Loves Raymond, Survivor, the Late Show with David Letterman and 60 Minutes. Sports stations however, include the NFL and the NCAA Basketball Championship. Daytime drama The Young and The Restless leads a daytime pr... ... however promise by Viacom itself. The $50 billion merger between Viacom and CBS Corporation was completed in May 2000. Viacom is now the second largest media worldwide after AOL Time Warner, with 1999 sales of over $12 billion. The CBS-Viacom merger creates the second largest media conglomerate, controlling more TV and radio stations than any other and the feature of the announced takeover of CBS by Viacom was how little public attention it attracted. There the deal was announced by Viacom Chairman Sumner Redstone and CBS President, Viacom now has its eye on synergy, one of the world's largest media companies in the world. Viacom spans movies, television, radio, the internet, and it owns BET (Black Entertainment Television), CBS, Paramount Pictures, the United Paramount Network (UPN), MTV.   Ã‚  Ã‚  Ã‚  Ã‚  However, Viacom productions is used everywhere in the world today, many of it’s business are dealt with motion pictures, broadcast television, cable television, radio and outdoor, retail and recreation, publishing, online, and many other things around us. Viacom is one of the best programs I think we have as far as the TV programs much more.